Fiction Dish is a unique YouTube channel that brings pop culture to the plate—recreating iconic foods from beloved fictional universes like Skyrim, Fallout, Pokémon, and Harry Potter. From Sweet Rolls to Butterbeer, Fiction Dish transforms nostalgic references into real & tasty recipes.

I was brought on to develop a visual identity as well as some consumer friendly merch. The goal was to blend the fiction and food in the identity process. In this, we were able to capture a branding phrase, “Feast on Fiction,” which perfectly embodies the brand’s purpose and channel.